Strategic Coaching

You don’t need more opinions. You need to know what matters and how to move forward.

Maybe you don’t know how.

Maybe you don’t know where to get what you need.

Or, maybe you know exactly what to do and you’re talking yourself out of it anyway.

All three look the same from the outside — stuck — and they need different fixes.

Strategic Coaching for Speakers exists to close exactly that gap.

You’re not short on effort. You’re probably not even short on ideas (or maybe you have too many?).

What’s usually missing is a way to tell which things actually move the business and then have the confidence to act on them once you know.

What This Actually Covers

1

Knowing what the data is actually telling you

Which numbers and information matter for a decision you’re facing right now — pricing, which offer to build, where to focus — and which ones are noise.

2

Getting past the parts that are more about you than the market

Pricing, positioning, and business-model decisions often stall on a personal barrier, not a strategic one. Some of this is coaching, not consulting.

3

Understanding who else is in the room

A clear-eyed read on what the market you’re in already offers, so you’re not accidentally saying what everyone else says and you are uniquely you, differentiated for success.

4

Knowing your own customers and prospects deeply

Who’s rebooking you and why, what to bring into a call with someone who’s hired you before, what a repeat client values that a one-off client doesn’t, and how to approach new prospects and relationships

4

Knowing your own customers and prospects deeply

Who’s rebooking you and why, what to bring into a call with someone who’s hired you before, what a repeat client values that a one-off client doesn’t, and how to approach new prospects and relationships

5

Borrowing what other speakers already know

The speaking industry is a generous peer network — some of the fastest answers come from people already a few steps ahead of you.

My Approach

The Intelligence Cycle

The discipline behind how I turn a vague question — “should I raise my fee?” — into a decision you can actually act on: gather, make sense of it, decide, revisit.

How I Evaluate a Situations

A worked example of what “knowing what matters” looks like in practice — the specific things I look at, the warning signs, how the read changes as your career evolves.

You could do this yourself. Most of my clients could, too.

That’s not what usually happens. People work hard on the wrong thing for a while, then bring it here anyway — a little further behind than if they’d started with a clear read on what mattered.

What Changes

BEFORE

Uncertain where to focus, second-guessing pricing and positioning, maybe circling the same decision for months.

AFTER

A short list of what actually matters, a next step you’re confident in, and a way to make the next decision faster than this one.

Two Ways to Start

One conversation or an ongoing one.

SINGLE ISSUE

Strategic Coaching Session

$350

One 60-minute session. Bring the one thing you’re stuck on — leave with a clear next step.

ONGOING

Strategic Advisory

By Arrangement

Coaching built around what you actually need, as you grow the speaking business you’re building. Sessions plus async support, scoped to you.

Go Deeper with Strategic Content to Grow Your Speaking Business