Weekly strategic insight to help you get booked by design, not by chance.
The Speaker Newsletter for Speakers Who Want to Be Visible, Connected, and Trusted (and booked!)
Most keynote speakers are brilliant on stage and invisible everywhere else. They wait for referrals, hope the phone rings, and repeat whatever worked last time without knowing why it worked.
This speaker newsletter is different. Every week I share one actionable idea drawn from 18+ years of strategic intelligence work, applied to the business of speaking.
No motivational fluff, no generic marketing advice.
Just clear thinking to help you become Known, Recommended, and Chosen (the mechanics behind Visible), build the relationships that make you Connected, and earn the credibility that makes you Trusted. Together, these are Visible, Known, and Connected: that’s my take on getting booked in today’s landscape.
Each issue covers things like:
- How to research an event organizer before you pitch, so your proposal actually lands
- Pricing strategy: what speakers at your level are charging, and why
- Topic validation: how to know if your keynote will sell before you build it
- How AI search and event planners now find (or miss) speakers, and what that means for your visibility
- The intelligence habits that separate speakers who hustle from speakers who compound
- Whatever you’re actually wrestling with. Tell me what’s on your mind and I’ll probably write about it
Who reads this? Paid speakers serious about growing their speaking business. If you’re tired of winging it and ready to build something strategic, you’ll fit right in.
Format: One email, every week. Concise, practical, and always tied back to becoming Visible, Connected, and Trusted.
Past Editions
I write weekly on the business of speaking — most of it ends up here and in the newsletter.


